Register

Take the Challenge

Sign up for the Muskegon Ruff Ruck or join as a Freedom Walk participant.

Upcoming Event

Next Ruck

Pick Your Format

How Do You Want to Participate?

Individual · 35 lb min · 12 mi · 3 hrs

The Ruff Ruck Challenge

The competitive 12-mile challenge. 35 lb minimum ruck or weight vest — no upper limit. Finish in 3 hours or less. Individual entry.

Entry Fee: $25 online / $35 day-of

Team of 4 · 100 lbs total · 12 mi

Frontline Challenge

Four-person team ruck — 100 lbs split across the team, so nobody carries it all. Must include at least one active or retired first responder or military member. Name a team captain to coordinate.

Entry Fee: $25 online / $35 day-of (per person)

Any Distance · Your Pace

Freedom Walk

Go your own distance at your own pace — ruck if you want to, or not. No minimums, no time limit — just show up and do your personal best. Every ability welcome.

Entry Fee: $25 online / $35 day-of

Not Ready to Ruck?

Donate Instead

Your donation funds service dog placements year-round.

A participant ruck-marches at the Ruff Ruck Challenge
See you in October.
Your Fundraising Window

What Happens After You Register

Registration is the easy part. The real work — and the real opportunity — starts the moment you sign up. The window between now and event day is typically three to six months. That runway is where the mission gets made real. Every dollar raised in that time puts a trained service dog closer to a veteran or first responder who needs one.

The Math

Every $10,000 raised places one fully trained service dog with a veteran or first responder at no cost to them. Your individual fundraising page channels every dollar your network gives directly into that number.

What You Get
  • Your own individual fundraising page on ruffruck.org — created automatically when your registration is confirmed
  • A confirmation email with your page link, a quick-start guide, and what to expect before October
  • Milestone reminders at 60, 30, and 7 days out to help you hit your goal
  • The Fundraising Playbook — social media scripts, ask templates, and the 5-day hustle plan (delivered in your welcome email)
Use Your Runway

Post about it. Go live. Send a text to five people today. Ask your employer about a matching program. Pin your fundraising page link to your bio. The participants who raise the most don't wait — they start talking about it the day they register. Muskegon, October 2026 gives you months of runway. Use every day of it.

Frontline teams also receive a shared team fundraising page so your whole crew can pool momentum and track progress together.

Ready to open your fundraising window?

Register below. Your fundraising page and Fundraising Playbook follow automatically.

Register Now ↓